Learn about Google BERT algorithm update. Find out why BERT is the most impactful Google algorithm update in years and find out what it means for search engine results and rankings.
Voice Search SEO What Does the Voice Search Trend Mean for SEO When technological advancements such as Voice Search come to market, many people are quick to accept them in their everyday lives. This makes it imperative for businesses that want to get found online to stay up-to-date on search engine trends and Search Engine Optimization tactics. Companies that cling on to […]
How to Bury Negative Results on Search Engines with Reverse SEO If you want to suppress negative results that appear on Google when your name or the name of your company is searched, what you’re looking for is known as Reverse SEO. Reverse SEO is commonly used in online reputation management to suppress or bury unwanted results in the SERPs of Google, […]
Search Engine Optimization is a constantly evolving process that changes almost as fast as the Internet itself. Not every announced change, however, takes hold. Unique, Quality Content is a must for effective on-page and off-page SEO “At this point, the word ‘change’ is pretty much passé in the SEO community,” said Pratik Dholakiya, the Founder of The 20 Media, a content marketing agency […]
Google is always tweaking its content crawling and ranking process. Companies need to maintain vigilant awareness of Google’s constant algorithm updates; changes that can drastically affect their website rankings and impact visibility. Googlebot is one such tool used by Google to track webpage updates. They use this information to index the site and determine rankings. When it comes to the websites and […]
Google is constantly and tenaciously making updates to its algorithm that continues to change the way designers and content producers approach their respective crafts. One of the most recent changes Google has made is an update to its Top Heavy Algorithm, which penalizes sites that have made their content harder to find. A site is considered “Top Heavy” if that site’s user […]
Search engine optimization used to be all about keywords and search result rankings. But ideas about SEO are always in flux, so it’s important to keep up-to-date with the latest trends and techniques. Not everyone realizes the importance of social networking sites to SEO. Search engines now include social signals, like the number of Facebook “likes,” Twitter retweets, and so on, in […]